Sales & Business Development

Fundraising Manager

SOC 11-2033.00 · ESCO 1222

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Role snapshot

Overview

A Fundraising Manager leads a team of fundraisers, crafting and executing strategies for various fundraising initiatives, including annual giving, major gifts, and capital campaigns. This role involves analysing donor data, setting ambitious revenue targets, and cultivating high-value relationships with donors and stakeholders to secure financial support for an organization's mission.

Secures essential financial resources that enable non-profit organizations to achieve their mission, expand programs, and serve more people, directly contributing to social good and community development.

On the job

  • Develop and implement comprehensive fundraising strategies and campaigns (annual, major gifts, capital).
  • Lead, mentor, and manage a team of fundraising professionals, setting performance goals and providing guidance.
  • Cultivate and steward relationships with major donors, foundations, and corporate partners.
  • Analyze donor data and market trends to identify opportunities and optimize fundraising efforts.
  • Oversee the development of compelling grant proposals, appeals, and fundraising communications.
Fundraising Manager at work

Tools & technology

CRM software (e.g., Raiser's Edge, Salesforce Nonprofit Cloud)Donor research platforms (e.g., WealthEngine, DonorSearch)Microsoft Office Suite (Excel, Word, PowerPoint)Project management software (e.g., Asana, Trello)Communication platforms (e.g., Mailchimp, Constant Contact)

Average salary

$105K
MEDIAN SALARY Annual · USD
$75K Bottom 10%
$150K Top 10%

Job outlook

Stable

Demand is steady. This is an established role with consistent hiring across sectors.

Education & training

A bachelor's degree in nonprofit management, business administration, communications, or a related field is typically required. A master's degree or certifications in fundraising (e.g., CFRE) can be advantageous.

Career pathways

WHERE YOU COULD GO

Director of Development
Chief Development Officer

CURRENT ROLE

Fundraising Manager

Sales & Business Development

ADJACENT MOVES

Nonprofit Executive Director
Corporate Social Responsibility Manager
Fundraiser
Development Associate
Grant Writer
Sales Manager

STARTING POINTS

Who thrives here

Interest profile

E

enterprising · ECS

Individuals who thrive on leading, influencing, and building relationships to achieve organizational goals, while also valuing structure and organization, tend to excel in this role.

Personality characteristics

Outgoing

Enjoys meeting new people, networking, and building rapport with donors and stakeholders.

Organized

Systematic in managing campaigns, donor data, and team activities to ensure efficiency and compliance.

Relationship-Focused

Skilled at nurturing long-term connections and understanding the needs and motivations of donors.

Strategic Thinker

Capable of developing long-term plans and innovative approaches to achieve fundraising targets.

Resilient

Maintains composure and focus under pressure, particularly when facing fundraising challenges or setbacks.

Persuasive

Articulates the organization's mission and funding needs compellingly to inspire support.

Best for

  • Individuals who are natural leaders and motivators, passionate about driving financial support for a cause.
  • Professionals who enjoy building and maintaining high-value relationships with diverse stakeholders.
  • Organized and strategic thinkers who can manage complex campaigns and analyze data effectively.
  • Those who thrive in a dynamic environment that balances strategic planning with direct engagement.

Watch out for

  • The role can involve high-pressure situations and the need to meet ambitious financial targets.
  • Occasional weekend or evening work may be required for events and donor cultivation.
  • Success often relies on external factors and economic conditions, requiring adaptability.

A week in the life

A representative working week for a Fundraising Manager — where the deep work, meetings, and admin actually land.

8am9am10am11am12pm1pm2pm3pm4pm5pm6pm
Mon
Team Huddle & Goal Setting
Strategy & Campaign Planning
Donor Data Analysis & Prospecting
One-on-One Team Meetings
Tue
Major Donor Cultivation Visits
Grant Proposal Review & Editing
Board Committee Meeting
Wed
Fundraising Communications Planning
Team Training & Development
Donor Stewardship Activities & Outreach
Thu
Capital Campaign Strategy Session
External Partner Meeting / Event Planning
Fri
Budget Review & Financial Reporting
Weekly Progress Review with Team
Individual Donor Follow-up / Research
Deep work Meeting External Social Admin

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