Design & Visual Arts

Graphic Designer

SOC 27-1024.00 · ESCO 2166 · OSCA 242332

REA INV ART SOC ENT CON This role See your match →

Role snapshot

Overview

Creates compelling visual content such as logos, brochures, websites, and marketing materials using industry-standard design software. This role involves balancing typography, colour, imagery, and layout to effectively communicate ideas, reinforce brand identity, and attract target audiences across various platforms.

Helps businesses and organizations communicate their message effectively, build brand recognition, engage customers, and visually stand out in competitive markets.

On the job

  • Develop concepts, graphics, and layouts for product illustrations, company logos, and websites.
  • Determine the message the design should portray and the appropriate media for the message.
  • Use design software and computer programs to create visual elements.
  • Present design concepts to clients or art directors and incorporate feedback.
  • Ensure final graphics and layouts are visually appealing and on-brand.
Graphic Designer at work

Tools & technology

Adobe PhotoshopAdobe IllustratorAdobe InDesignFigmaSketch

Average salary

$75K
MEDIAN SALARY Annual · USD
$50K Bottom 10%
$105K Top 10%

Job outlook

Stable

Demand is steady. This is an established role with consistent hiring across sectors.

Education & training

Certificate, diploma, or bachelor’s degree in graphic design, visual communication, or a related field. A strong portfolio demonstrating design principles and software proficiency is often more critical than formal credentials.

Career pathways

WHERE YOU COULD GO

Senior Graphic Designer
Art Director

CURRENT ROLE

Graphic Designer

Design & Visual Arts

ADJACENT MOVES

UX/UI Designer
Junior Graphic Designer
Visual Communication Specialist
Marketing Coordinator With Design Focus

STARTING POINTS

Who thrives here

Interest profile

A

artistic · ACE

Individuals who enjoy creative expression, structured problem-solving, and engaging with others to bring visual concepts to life will thrive in this role.

Personality characteristics

Creative

Naturally curious and enjoys exploring new artistic ideas, visual styles, and design trends.

Detail-oriented

Pays close attention to the small elements of design, ensuring precision in typography, layout, and colour.

Collaborative

Enjoys working with clients and team members, incorporating feedback to achieve the best visual outcome.

Resilient

Maintains composure and focus when facing tight deadlines, critical feedback, or project changes.

Communicative

Comfortable presenting design concepts and explaining choices to non-designers.

Best for

  • Individuals who enjoy translating complex ideas into clear, engaging visual narratives.
  • Designers who thrive on both independent creative work and collaborative team environments.
  • People who are passionate about brand consistency and visual aesthetics across various mediums.

Watch out for

  • Frequent feedback cycles can require adapting designs multiple times, which might be challenging for those preferring minimal iteration.
  • Deadlines can be tight, requiring efficient time management and occasionally longer hours.

A week in the life

A representative working week for a Graphic Designer — where the deep work, meetings, and admin actually land.

8am9am10am11am12pm1pm2pm3pm4pm5pm6pm
Mon
Daily stand-up & project sync
Concept development for new campaign
Initial design drafts in Illustrator
Review client brief and assets
Tue
Refine designs based on internal critique
Feedback session with Art Director
Prepare mockups and presentation materials
Wed
Finalize presentation deck
Client presentation
Implement client revisions
Thu
Create digital assets for web & social
Collaborate with marketing on content
Research design trends / software updates
Fri
Project wrap-up and file organization
Portfolio update / personal development
Team creative brainstorm
Deep work Meeting External Social Admin

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