Teaching & Instruction

Instructional Designer

SOC 25-9031.00 · ESCO 2351 · OSCA 249431

REA INV ART SOC ENT CON This role See your match →

Role snapshot

Overview

Creates effective and engaging learning experiences by structuring course content, writing scripts for e-learning modules, and selecting the right mix of activities and assessments to help learners retain information. This involves applying adult learning theories and instructional design principles to develop various learning solutions, from online courses to in-person workshops.

Improves learner engagement, knowledge retention, and skill application, directly contributing to individual and organizational performance through well-designed educational content.

On the job

  • Conduct needs assessments and audience analyses to identify learning objectives.
  • Design and develop engaging learning content, including e-learning modules, lesson plans, videos, and job aids.
  • Collaborate with subject matter experts (SMEs) to gather content and ensure accuracy.
  • Create effective assessments and evaluation strategies to measure learning outcomes.
  • Utilize authoring tools and learning management systems (LMS) to build and deploy learning solutions.
Instructional Designer at work

Tools & technology

Articulate StorylineAdobe CaptivateLMS (e.g., Canvas, Moodle)CamtasiaMicrosoft Office Suite

Average salary

$85K
MEDIAN SALARY Annual · USD
$65K Bottom 10%
$110K Top 10%

Job outlook

Stable

Demand is steady. This is an established role with consistent hiring across sectors.

Education & training

A bachelor's degree in instructional design, educational technology, or a related field is often preferred, though experience and a strong portfolio can be equally valuable.

Career pathways

WHERE YOU COULD GO

Senior Instructional Designer
Learning & Development Manager

CURRENT ROLE

Instructional Designer

Teaching & Instruction

ADJACENT MOVES

Educational Technologist
Training Specialist
Training Coordinator
Junior Instructional Designer
Curriculum Assistant

STARTING POINTS

Who thrives here

Interest profile

S

social · SEI

Individuals who enjoy helping others learn, collaborating to achieve educational goals, and systematically investigating learning challenges often thrive as Instructional Designers. This role blends social interaction with analytical and enterprising aspects.

Personality characteristics

Curious

Enjoys exploring new learning technologies, pedagogical approaches, and content areas to create effective instruction.

Organized

Systematically plans, develops, and manages multiple learning projects, ensuring all components are delivered on time and to standard.

Collaborative

Works effectively with subject matter experts, stakeholders, and learners to gather information, build consensus, and deliver engaging solutions.

Supportive

Patiently guides learners and colleagues, fostering a positive and effective learning environment and welcoming feedback.

Resilient

Maintains focus and professionalism when facing project delays, changing requirements, or constructive criticism on learning materials.

Best for

  • Individuals passionate about education and eager to apply systematic design principles to create impactful learning experiences.
  • Professionals who enjoy blending creativity with analytical thinking to solve complex instructional challenges.
  • Those who thrive in collaborative environments but also enjoy focused, independent content development.

Watch out for

  • Can involve extensive collaboration and feedback cycles, requiring strong interpersonal skills and adaptability.
  • Requires continuous learning to keep up with evolving educational technologies and methodologies.

A week in the life

A representative working week for a Instructional Designer — where the deep work, meetings, and admin actually land.

8am9am10am11am12pm1pm2pm3pm4pm5pm6pm
Mon
Team Standup & Prioritisation
Needs Analysis & Research for New Project
Meeting with Subject Matter Experts (SMEs)
Outline & Storyboard Development
Tue
E-learning Module Development (Articulate Storyline)
Peer Review of Learning Content
Script Writing for Video Modules
Wed
Project Planning & Scheduling
Design Document Creation/Revision
Review & Feedback Session with Stakeholders
Assessment Item Development
Thu
Content Integration & LMS Upload
Pilot Testing & User Feedback Collection
Revisions Based on Feedback
Fri
Reporting & Analytics on Learning Effectiveness
Professional Development & Industry Research
Team Brainstorming for Future Projects
Documentation & Administrative Tasks
Deep work Meeting External Social Admin

FREE ASSESSMENT

Does Instructional Designer fit you?

Measure your personality and interests, then see how this career ranks against 1,300+ others — for you personally.

Take the free assessment →